SJ

SJSJSJ

SJ

SJSJSJ
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  • More
    • Home
    • ADVERTISING
    • COPYWRITING
    • BRANDING
    • CONTENT
    • SOCIAL
    • AUDIO
    • CONSULTANCY
  • Home
  • ADVERTISING
  • COPYWRITING
  • BRANDING
  • CONTENT
  • SOCIAL
  • AUDIO
  • CONSULTANCY

Copywriting

I did the brand strategy, all copywriting and creative direction for The Announceables. It was, if I say so myself, a very fun project. 


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Little Village had undergone a strategic reimagining and I brought it vividly to life with positioning, all copywriting and creative direction of the website. 


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I not only named Urbania. I developed the brand strategy, wrote all copy and case studies and oversaw creative direction of the brand. 


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Tone-of-Voice

The media landscape has never been more cluttered, with countless brands all vying for our attention. 


As a result, brand language and tone-of-voice have never been more important. It's a greatly underestimated key differentiator.


Here's a handful of the brands I've done tone-of-voice for over the last few years:


EnergySafe Vic / Symplicit / Urbania / Regal Innovations / The Dom / MYOB 

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